For a month now, we have been learning about Microsoft plans to refocus on its ‘old’ MSN brand name, As a part of it, Microsoft has now updated all its Bing apps on Windows and Windows Phone with MSN branding. There will no more ‘Bing’ added in the name of apps. Also, Microsoft has finally released the revamped MSN site.
A number of apps names have been changed. Here is the list,
- Bing Finance is now MSN Money
- Bing Weather is now MSN Weather
- Bing Sports is now MSN Sports
- Bing News is now MSN News
- Bing Health & Fitness is now MSN Health & Fitness
- Bing Travel is now MSN Travel
- Bing Food & Drink is now MSN Food & Drink
The new MSN is completely built from the ground up on Azure to provide massive, cost-effective scale (with more than 30,000 Azure cores for serving and 100 Terabytes of storage), reliability, and ongoing agility for a cloud-first, mobile-first world. Every single line of code was re-written to ensure that you have one consistent experience regardless of whether you are accessing your stocks in MSN Money, your favorite sports teams in MSN Sports, or your recipe collections in MSN Food & Drink. All of those experiences will always be with you across your devices.
Microsoft has also decided to use MSN branding for its upcoming apps on Android and iOS. It seems like Microsoft is now considering to eventually end up with ‘Bing’ brand name as it has not got enough popularity. Microsoft will now tend to focus only on MSN branding!
Which brand name do you like? Bing or MSN? Have your words in the comments below.